Analyzing social data for actionable insights isn’t easy. It takes time, experience, and resources – especially if you don’t have the right tools.
Many analysts miss insights or cut corners to save time, which can lead to a misleading and incomplete picture of consumer sentiment, trends, or brand health.
But effective data analysis doesn’t have to be arduous. In this talk, Phill Agnew, Director of Product Marketing at Brandwatch, will share five ways forward-thinking brands are using AI to enrich their data analysis and save time.
You’ll learn how to:
Save time getting to the insights that matter Spot emerging trends or crises early so you can respond quickly Discover the true reasons behind a spike in conversation